Mission Statement

At voestalpine High Performance Metals Africa, we are proud to be a subsidiary of voestalpine AG, a global Austrian organization. Our mission goes beyond business; it is about fostering an environment where mutual respect for the ethnic and social diversity of our customers and our dedicated staff thrives.

Mission

To service the African market with tool steel and engineering steel solutions, enhancing and improving our customers’ business by adding value. Therefore increasing profitability to the benefit of all stakeholders.

Organisation

Our group’s exceptional international reputation, to which voestalpine High Performance Metals Africa significantly contributes, is a testament to the professionalism of every team member and the excellence of our products and services. We measure our success not by mere numbers but by the following:

  • When we provide our customers with the optimal solutions to their challenges.
  • When every potential customer eagerly returns to us for their next order.
  • When every member of our staff believes they are part of the best work environment possible.

Business Ethics

At voestalpine High Performance Metals Africa, our responsibility extends far beyond economic performance. We are dedicated to being good stewards of the environment and enhancing the well-being of our staff. Our commitment is holistic and ethical.

Customers

Our customers are at the heart of everything we do. Without them, we simply would not exist. Our primary objective is to empower our customers to reap maximum benefits through long-term partnerships. To achieve this, we actively listen to their needs and provide tailored solutions that enhance their competitiveness.

Brand

Our success hinges on the strength of our brands, which serve as a beacon for both our customers and our dedicated team. These brands allow us to uniquely cater to the specific needs of our clientele, fostering trust and recognition.

Quality

Quality is the cornerstone of our identity at voestalpine High Performance Metals Africa. We proactively anticipate and address customer needs by consistently delivering materials, products, and services that exemplify unwavering quality. Achieving this requires meticulous control over production, products, and applications, all underpinned by cutting-edge technologies. We view quality as an ongoing journey, marked by continuous improvement across our entire value chain.

Employees

At voestalpine High Performance Metals Africa, we consider our staff as our most valuable asset. They are the driving force behind our success, and we cherish their individuality. Our commitment to our employees includes:

  • Nurturing their professional growth and development within our company and the wider group.
  • Respecting their uniqueness and diversity.
  • Treating them with fairness, honesty, and integrity.
  • Recognizing that teamwork is the cornerstone of our achievements, where common goals provide the framework for individual freedom.

We are not just a company; we are a community dedicated to excellence, ethics, and empowering our customers and staff alike. Together, we thrive.